Georgian Wine in the USA: A Rising Star on the American Wine Scene

It’s no longer just France, Italy, or California on the table—American wine lovers are rapidly discovering a new obsession: Georgian wine. Known for its distinct flavor profiles, indigenous grapes, and deep cultural roots, wine from the country of Georgia is gaining traction in the U.S. like never before.

But this isn’t just another wine trend. Georgian wine represents a return to authenticity, a love for earth-driven techniques, and a growing appetite for stories in every glass.

Why Georgian Wine Is Gaining Popularity in the U.S.

What’s fueling the rise? A few key trends:

• Curiosity for the unique: American consumers, especially younger generations, crave discovery. With over 500 indigenous grape varieties, Georgia offers wines they simply can’t find anywhere else.

• Natural winemaking: Many Georgian producers embrace traditional qvevri fermentation—using large clay vessels buried underground—a process that aligns with the growing interest in low-intervention, organic, and natural wines.

• Flavor adventure: From amber (skin-contact white) wines to robust reds, Georgian wines challenge the palate in exciting ways, offering something bold and different.

It’s Not Just Niche Anymore

Georgian wine is no longer just for natural wine bars in Brooklyn or niche shops in San Francisco. It's making its way into respected wine lists, curated tasting rooms, and independent retailers across the country. Import volumes have steadily increased over the past five years, reflecting a nationwide demand for bottles with a story.

U.S. Distributors Who Are Championing Georgian Wine

Several brands have played a critical role in this movement. Here's a look at some of the Georgian wineries leading the way in the American market:

• Marani: One of the largest and most established Georgian wine producers, Marani has helped shape the perception of quality Georgian wine in the U.S. Known for both classic styles and modern experimentation.

• GK Winery: A growing favorite for its balanced reds and vibrant whites, GK Winery is bringing a fresh wave of Georgian wines to new American audiences.

• Mtevino: Combining deep-rooted traditions with modern branding, Mtevino’s qvevri wines have carved out a loyal following, especially among younger enthusiasts.

• GRW (Georgian Royal Wine): With a regal name and refined flavor profiles, GRW brings structured, food-friendly wines to American tables.

• Kalo Wines: With a focus on ethical sourcing and small-batch production, Kalo appeals to conscious consumers and wine lovers looking for integrity in the bottle.

These brands are often featured by specialty distributors in the U.S. If you're looking to source them, visit our Where to Buy Georgian Wine in the U.S. page for a curated list of trusted distributors and retail partners.

What to Try First

If you’re just dipping your toes into Georgian wine, start with:

• Rkatsiteli (white): Crisp, citrusy, and refreshingly acidic.

• Saperavi (red): Deep, inky, and bold with flavors of black fruit and spice.

• Amber wines: Made with extended skin contact, these wines blur the line between red and white, delivering structure and tannins with a floral, nutty twist.

Georgian Wine: Not Just a Trend—A Cultural Movement

The rise of Georgian wine in the USA isn’t just about exotic flavors—it’s about connection. A growing number of American consumers are embracing wine not just as a drink, but as a narrative. And Georgian wine delivers on both fronts: rich history, unique process, and unforgettable taste.

Whether you're a wine shop, a restaurant, or a curious sipper, now is the time to explore the world of Georgian wine—and experience why it’s capturing the hearts (and palates) of so many in the U.S.